"It is not enough that we build products that function, that are understandable and usable. We also need to build products that bring joy and excitement, pleasure and fun, and, yes, beauty to people's lives."

- Donald A. Norman

ABOUT ME

Hi! My name is Rachel Heo, a freelance UI & UX designer who is based in Vancouver and Seoul.

I have a passion for creating beautiful, intuitive, and highly crafted designs combining a considered approach with emerging technologies. I have wide ranging skills in designing from web and mobile interfaces to prints and logos.

My strengths lie in my attention to detail, the ability to refine complex requirements and information into simple and elegant solutions. I am not interested in simply “ticking the boxes” and churning out average designs. I want to make sure that everything I produce is something that I would be excited about if I were the client. I love what I do and I do what I love, and it makes me want to always outdo myself and seek out new challenges.

Picture of Rachel Heo

SERVICES

LOGO DESIGN

Simple, impactful, memorable, relevant, versatile logos for your business.

APP & WEB DESIGN

Clean, user-friendly, and attractive applications & websites. Standards-compliant and easily accessible to your customers.

ILLUSTRATION

Unique illustrations help graphically represent your business. I specialize in: icons, graphics, and other hand-drawn illustrations.

BRANDING & IDENTITY

Increase brand recognition and loyalty by revitalizing your company’s identity and image.

PRINT DESIGN

Beautiful wedding invitation cards, name cards, restaurant or cafe menus, brochures, posters, etc. I can create anything you ask!